What would you give to deploy Salesforce within half the time and achieve ROI sooner than ever? In the case of businesses that desire to maximize their CRM investment, it is now possible with Salesforce Accelerators. These ready-made solutions simplify the implementation process and make it simpler, quicker, and cheaper.


The Salesforce is usually a complicated and time-consuming process. However, Salesforce Accelerators can prove implementation of a deliverable solution, which reduces the time required to install necessary features by a large margin. Using these tools, businesses can utilize built-in ready-to-use structures, and Salesforce adoption has never been faster and easier.


To take an example of a retail firm that implemented Salesforce Sales Cloud within a few weeks with the help of an accelerator. Usually, this process takes several months. Due to Salesforce Accelerators, the company achieved faster time-to-value and registered visible sale improvements in the first quarter. This is not the only success tale in which accelerators have transformed Salesforce implementation into a gamechanger for businesses.

What is Salesforce Accelerators?

• Salesforce Accelerators are already designing solutions which help transform organizations to deploy Salesforce products faster and more effectively.
• These accelerators are in fact ready-made templates, frameworks, or tools which assist in decreasing the customization and implementation time.
• Although Salesforce customizations and design projects can be expensive, business-specific accelerators offer companies ready-to-go configurations, which can be quickly developed and adapted to the specifics of their industry.

Example:

A financial services company whose Salesforce solution was pre-configured to handle their operations of dealing with customers.

This allowed them to roll out Service Cloud within a short time frame, without a customized build and get them within weeks rather than months.

The result? Since the time of their inception, the company has experienced increased customer interactions, faster adoption of solutions, and increased customer satisfaction.

Read: How Enterprise Mobile Apps Streamline Business Operations

These are the main advantages of Salesforce Accelerators.

The list of tangible benefits that salesforce accelerators can bring on a business to streamline and maximize on their investment is as follows:

Quick Implementations

• The implementations are much faster with the accelerators. An e-commerce company, as one example, utilized a Marketing Cloud Accelerator to put in place an extremely specific email campaign in a fraction of the duration it would have consumed with an entirely customized build.
• The capability to deliver at a faster rate would allow companies to produce results faster.

Economical

• Salesforce Accelerators assist the enterprise to cut down on the development and consultancy expenses by avoiding the necessity of such extensive customization.
• This ensures that they become a good choice for organizations that want to maximize their CRM expenditure and still enjoy all the advantages.

Flexibility in Customization

• Although the accelerators are already configured with some specifications, some degree of flexibility is provided, which enables the businesses to customize the solution to their own requirements.
• The accelerators can add customizations without re-creating, which makes them a general solution to a number of businesses.

Rapid ROI

• Implementing Salesforce Accelerators can result in faster ROI realization. The solution allows businesses to quickly adopt it, and start using it to generate sales, provide better customer service, or market campaigns right now.

Less Risk

• Accelerators also have in-built functions that have undergone testing and optimization, so a business can assume less errors in deployment, and this lowers the risk of failure.
• This enables businesses to be able to introduce themselves in a quicker manner without sacrificing quality or performance.

The Major Salesforce Accelerators of Effective Implementations.

Several Salesforce Accelerators exist, and all of them are aimed at automating certain areas of the work of a business. The most popular accelerators include the following:

Sales Cloud Accelerator

• This accelerator eases Sales Cloud implementation, which assists companies in the process of streamlining their sales operations, enhances the management of pipelines, and speeds up the process of converting leads.
• An example of this type of accelerator is with a manufacturing company who automated the process of assigning leads and automating their sales cycle with this accelerator which eventually led to a high conversion rate in only a few months.

Service Cloud Accelerator

• This is a tool that allows companies to establish and operate the business of customer care in a more effective way.
• It has in-built case management capabilities, automated workflow, and tracking customer communication.
• An example of a healthcare company, which utilized the Service Cloud Accelerator, is to enhance the management of patient services that cut down the time of responding to patients and enhancing patient satisfaction within a few weeks.

Marketing Cloud Accelerator

• Marketing Cloud accelerators enable companies to launch personalized marketing campaigns fast, in many cases using AI and automation, to deliver targeted messaging in a variety of channels.
• This is an example of this in action through an e-commerce company which employed a Marketing Cloud Accelerator to roll out a personalized email application that generated increased customer response rates.

Commerce Cloud Accelerator

• This is an accelerator that targets businesses engaged in the e-commerce sector and assists companies to maximize their online stores, enhance online shopping experiences, and boost customer experiences.
• This accelerator was used by an online retailer to perform better product recommendations, to simplify the checkout process, and to provide personalized experience to customers.

How Salesforce Accelerators Can be Used to achieve faster ROI.

To ensure the highest value of Salesforce Accelerators and have a quicker ROI, companies must be strategic:

Evaluate Business Requirements

• Once you choose an accelerator, you first need to evaluate your business needs. Think of the processes that you want to automate or enhance, and the ways an accelerator can be specialized to meet those requirements.
• The deployment will be successful when one understands where to implement an accelerator.

Strategic Integration

• On deployment, it is important to integrate Salesforce with the presence of business systems (such as ERP, accounting, or marketing systems) to establish a smooth data and process flow.
• An integrated system saves time, enhances productivity, and also makes sure that the data is consistent among platforms.

Constant Optimization

• Constant optimization is essential even after the initial deployment. Salesforce Accelerators are a strong base, yet need business development, and so should the solution.
• The system will keep on driving value as it will be updated frequently, improved, and adjusted to configurations.

Example:

A manufacturing firm that had installed the Sales Cloud Accelerator linked it with their current ERP solution, which helped optimize the sales process and allowed different teams to work cooperatively. This resulted in faster sales cycles and sales improvement in a matter of a few months.

Choosing the Right Salesforce Service Partner for Accelerators.

To realize all the advantages of the Salesforce Accelerator, companies are encouraged to engage in the services of a Salesforce service provider that is knowledgeable in utilizing accelerators. The right partner should have the following:

Knowledge of Accelerators

• Ideal Salesforce partners will know and understand deeply their experience in dealing with Salesforce Accelerators.
• They need to know the best practices to use, and they can also assist you in the process.

Industry-Specific Experience

• An industry-experienced partner will be conversant with your particular industry and will be capable of providing you with an accelerator solution that is dependent on your business requirements.

Post-Implementation Support

• It is necessary that the partner should provide good post implementation support, which ensures that the system is running fine and assists with any further optimization or troubleshooting.

Example

The work done with the Salesforce partner that dealt with logistics industry accelerators. Such experience had given the company the opportunity to deploy a Service Cloud Accelerator, which has greatly enhanced the efficiency of its operations and minimized the time to set up.

Conclusion

Salesforce Accelerators are a business breakthrough when an organization wishes to adopt Salesforce within a short time and effectively. These tools contribute to making organizations have shorter time-to-values with reduced costs and complexities, but without being fixed. Accelerators will save you the time of a lengthy customization process, and you will be able to start realizing ROI nearly immediately.

The acceleration and effectiveness of Salesforce Accelerators are of paramount importance to the companies operating in the fast-paced market at present. These solutions assist in simplifying the key operations, including sales and marketing and customer service, and make sure that the businesses are not left behind by the demands of the customers. With the appropriate choice of accelerator applicable to your business and industries, you can achieve a high level of operational effectiveness, not to mention customer experiences.


The best way to make maximum out of the potential of Salesforce Accelerators is to partner with a professional Salesforce service partner. With an educated partner, you will ensure that the solution is set to suit your needs precisely and provide long term maintenance to ensure that your CRM system and implementation keep up with your business. Do you want to accelerate your Salesforce career? It is high time to figure out how accelerators can make you successful and grow your ROI.